I’m happier than you could know for my other blog… a metro-DC/Northern Virginia-based flooring industry-specific blog that gets hundreds of real, organically-generated visits per day.
It’s a workhorse that generates solid leads for a fantastic sales team near Old Town Alexandria.
Why am I happy?
Because I’ve worked for years to get that blog and others tailored for geo-specific search results (did you notice the geo-specific terms packed into the first two sentences of this post?)
And now, Google Instant is paying off… actually, not much has changed, but folks looking for products in a specific city, county or zip code are just a touch more likely to click on my output.
And that, my friends, makes this geek very happy.
Here’s a small section of queries that came through just this morning:
|earthscapes vinyl sheet flooring|
|stone peel and stick mosaic tiles|
|935 splendor flooring|
|vct tile patterns|
|help lca management vodeo wordpress|
|black and white checkerboard luxury viny|
|tarkett vinyl flooring kids|
|carpets and aging|
|earthscape flooring 20002|
|earthscape titanium series|
|anso tigressa low voc carpet|
|refinishing hardwood stairs|
|buy tile arlington va|
|earthscapes flooring samples|
|stack tile accent|
|verde vecchio granite 22304|
|laundry room design|
|tile floor installer in alexandria va|
Notice some of them have city names?
Others have zips…
I’ve been working on this type of search optimization since the late 1990′s and it enabled me to sell one of my startups in 2007… after nearly 11 years of work that really paid off.
Spend some time going through search queries that have led to your site and you’ll notice at least one or two.
If you don’t, get busy because it’s one of the most effective ways to get local traffic… and that’s the kind of traffic you want if you are in a retail brick-and-mortar business.
You can’t see me, but I’m doing my happy dance
All the best,